May 2026

Monthly Media Digest

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Pikasa is a data analytics company specialized in development and implementation of tools, software and machine learning algorithms to help its partners learn the media environment and make informed decisions. Read more...

This report is based on thousands of media outlets and social media channels on Facebook, Instagram, YouTube, Tiktok and other social media platforms across multiple countries, leveraging AI and machine learning algorithms for analysis.

Team of senior Media Experts, Data Scientists and Analysts work continuously to design better data for our platform Analytics.live

 
 

Top 5 Topics in Media

 
 

Condition of 8-Year-Old Injured in Tragic Neighborhood Accident Improves

98 reach3.1K eng.289 articles
 

Berisha Referendum: More Than 19,000 Members Vote by 1:00 PM, Turnout Reaches Around 37%

73 reach144 eng.499 articles
 

Death Toll in Durrës Tragedy Rises: Two Children Dead, Another in Serious Condition

66 reach187 eng.281 articles
 

19-Year-Old Woman Dies After Falling from Fifth-Floor Apartment Building in Durrës

25 reach1.7K eng.18 articles
 

"Zvërnec": Socialist Party MP Calls Situation Unacceptable, Says Private Security Cannot Replace the State

63 reach228 eng.113 articles
Data analysis from 10.000 articles daily enriched with machine learning algorithms.
 
 

Media Performance Leaders of the Month

 
Highest Engagement Growth on Facebook
Shqiperi Etnike
136% more
eng. growth vs. previous month
% =
current engagement - engagement from previous period
engagement from previous period
x 100
Engagement per Follower on Facebook
Ferma VIP
3.8
eng. per follower
Engagements per follower =
engagements
number of followers
Highest Follower Growth on Facebook
Ferma VIP
9% more
fans growth vs. previous month
% =
current fans - fans from previous period
fans from previous period
x 100
Most Visited by Audience Group - 25-34 years
tvklan.al
24%
visitors aged 65+
Visitors 25-34 years old =
daily visitors aged 25-34
total daily visitors
x 100
Pikasa Analytics identifies the media outlets setting the pace in digital performance. By analyzing engagement trends, audience growth, and demographic reach across the entire market, we spotlight the platforms that stand out and the indicators that drive their success. These insights reveal where audiences are shifting, which formats resonate most, and how competitive the landscape is becoming.
 
 

Most Engaging Opinion Maker

 

Mero Baze

Media Outlets: Java News, Tirana news, Gazeta Dita

Topics: Business Investments, Corruption, Electoral campaign, EU Integration, Financial reports

99 total engagement

42 likes

57 comments

0 shares

24% ▲ engagement vs. previous period

This snapshot showcases the top-performing celebrity on Instagram based on comprehensive engagement analytics. Using machine-learning models, we assess content activity and audience response across hundreds of influencer profiles to highlight who is shaping online conversations most effectively. These insights offer valuable signals for partnership decisions, trend forecasting, and campaign planning.
 
 

Content Preview

 
Pikasa Analytics tracks which content categories dominate the media landscape and which ones truly capture audience attention. By comparing the share of published articles with the average engagement they generate, we reveal the topics that overperform, the ones that struggle to resonate, and the emerging spaces where outlets can gain a competitive edge.
 
Pikasa Analytics
 

 

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